What’s stopping you building your dream floristry business?

Source

Hidden 2

Hidden 3

Email Header

Hi {First Name (First):1738.1},Great news! You just took the first step towards creating the blooming floristry business of your dreams. Your quiz results are attached to this email.But before you go…Over the next few days, I will be sending you a mini video series and other resources that I created to help you get unstuck.Growing a successful floristry business isn’t easy. From social media marketing and sales to pricing and profitability, there’s no shortage of challenges to overcome and problems to solve. We wear all the hats and juggle all the balls so its no wonder we drop some every now and then.But you can turn this around and get you and your business unstuck so for now, go and look at your results so you know what your priorities are and then keep an eye out for my emails, watch the videos and apply the advice to your businessDid you know, I also have a free Facebook group 'The Profitable Florist'. The Profitable Florist is a free group & online community for Florists that want to generate a consistent income by working smarter, not harder. Giving you the knowledge & tools to grow your business beyond the flowers.If you're not in there I'd love you to come over and join us. Just <a href="https://www.facebook.com/groups/theprofitableflorist">CLICK HERE</a> and request to join.I will be back in a couple of days to talk to you about the importance of working ON your business as well as IN your business.

Email Footer

Your Business / Brand

Available values for Topic 1

Simply count the total number of values someone can possibly achieve. Include all questions from this topic into one score.

Do you know who you are selling to?*

I have no idea, I’ll sell to whoever will buy from me
I have a rough idea, but don’t know how to make it happen
I know who my ideal customer is, but I don’t know how to attract them
I know exactly who my ideal customer is and am confident that my business consistently attracts them

This field is required.

Are you happy with your brand?*

I’ve never given it any thought, I have a business name & DIY logo/website but that’s about it
I have a logo and website, but I'm not sure it attracts my ideal customer
I’m happy with my visual brand, but need to work on my message
I love my branding. My logo, website and message speaks directly to my ideal customer

This field is required.

Do you spend time working on your business as well as in it?*

I don’t know what you mean? I spend all of my time busy creating beautiful flowers
I do a bit of social media and some admin, but the rest of my time is spent creating
I try to set aside time to work on the business and plan for the future, but it’s not a priority
I regularly set aside time to work on the business, my goals, marketing & planning

This field is required.

Confidence & Mindset

Available values for Topic 2

Simply count the total number of values someone can possibly achieve. Include all questions from this topic into one score.

Are you a confident business owner?*

I’m constantly comparing myself to my competition, I second guess myself, worry what others think and I don’t know how to change my thinking
I have moments of self-doubt and often think I am not good enough. But I am aware this is in my head and I need to work on it
I’m fairly confident in myself and my business, but I know there are areas I need to work on
I’m really confident in myself and my business. I work daily on my mindset and know how to boost my confidence when I need it

This field is required.

Are you confident with what you charge?*

I don’t have a pricing model. I just wing it and look at what my competitors charge. I often discount to get the sale
Not overly, I often question my pricing. I’m worried my customers won’t pay what I should charge and over deliver which eats into my profit
I’m confident in what I charge for most or my products or services, but not all of them. I know what I am worth and don’t offer discounts, but I don’t always get it right
I know exactly what I need to charge to cover my overheads, pay myself and retain a profit in the business and am confident in communicating my prices to my customers

This field is required.

Are you confident in being the face of your business?*

Hell no! I hide behind the flowers and don’t even have my photo on my Facebook profile
Not at all, I will share the odd photo of me as the face behind the business but find it uncomfortable
I don’t mind it, I am happy to post pre-recorded videos and my audience knows who I am but I don’t show up consistently
I’m totally fine with it. I go live regularly on my pages, engage with my audience and build relationships. People buy from people after all

This field is required.

Vision & Goals

Available values for Topic 3

Simply count the total number of values someone can possibly achieve. Include all questions from this topic into one score.

Do you know what your dream business looks like?*

I have no idea, I’m just winging it one day at a time
I have a rough idea, but I don’t really have a plan on how to get there
I have a vision and a plan in my head, but no real strategy on how to get there
I have a clear vision and know exactly what I need to do to make it happen

This field is required.

Does your current business align with your dream business?*

I don’t even know what my dream business looks like, so I have no idea
I know what I want my business to be like, but I’m not there yet and don’t have a clear strategy to make it a reality
My business is well on the way to becoming my dream business. I have a little way to go, but have a strategy in place to get me there
I’m already running my dream business and it’s everything I want it to be

This field is required.

Do you set goals?*

I’ve never thought about setting goals. Do I really need to?
I set goals when I remember, but not on a regular basis
I regularly set goals, but struggle with reaching them, yet I don’t know what I’m doing wrong
I regularly set and meet my goals

This field is required.

Personal Development / Peer Support

Available values for Topic 4

Simply count the total number of values someone can possibly achieve. Include all questions from this topic into one score.

Do you have a supportive network?*

I don’t have a supportive network around me. I find running a business really lonely and nobody understands the pressures
My family and friends are supportive, but I don’t really have a network of other business owners that really get it. I get support where I can in free social media groups but it’s not consistent
I have a really great supportive network of fellow business owners who really help support me in my business
I have my own business coach/mentor who keeps me on track, helps push me and my business forward and regularly

This field is required.

Do you work on your own personal development?*

No, never really thought about it
I’d like to, but I don’t really know what to do or where to start
I try to work on my own personal development and mindset when I can, but it’s not a priority
I regularly work on my personal development and mindset. It’s really important to me

This field is required.

Social Media & Marketing

Available values for Topic 5

Simply count the total number of values someone can possibly achieve. Include all questions from this topic into one score.

Is your marketing content attracting your ideal client?*

I don’t even know who my ideal client is
I don’t put much thought into what content I put out, it’s mainly just photos of my flowers
I try to aim my content at my ideal client, but it’s hit and miss
Everything I put out there is with my ideal client in mind. My marketing works well and converts into paying customers

This field is required.

Is your social media working for you?*

I hate social media. I never know what to post, I don’t have a plan and I don’t get any customers from it
I post on social media, but not regularly or consistently. I never really know what to say to my audience or what to post
I post regularly but don’t really see that it is working. Engagement is low and I’m not sure it’s attracting the right customers
I post regularly and consistently where I know my ideal customers hang out. I get lots of work through social media. My content really represents me and my business

This field is required.

Lets talk about money

Available values for Topic 6

Simply count the total number of values someone can possibly achieve. Include all questions from this topic into one score.

Do you consistently make a profit in your business?*

I feel lucky if I break even most months. There’s never anything left in the business from month to month
I do have some money left over each month, which I pay myself from, But I never really manage to retain any profit in the business
Some months make a profit after I have paid myself, however it’s not consistent
I always manage to make a healthy profit in my business, even after I have paid myself my wage

This field is required.

Do you consistently pay yourself a wage?*

A wage? What’s that? I never have anything left for me
I pay myself whatever is left at the end of the month. It's never consistent and I worry about whether I will be able to pay myself most months
I do pay myself a wage, but it’s not very much, I’d like to be able to pay myself more
I pay myself a healthy wage each month and am happy with it. Although I’m always pushing for more

This field is required.

Segmentation

What is your learning style?*

I prefer to learn alone, in my own time and at my own pace
I like to work at my own pace but need support & guidance
I need someone to kick my arse, structure, support & constant accountability

This field is required.

How quickly do you want to reach your business goals?*

Slow and steady wins the race. I have no deadlines
I want to move my business forward relatively quickly
I know where I want my business to be and want to get there as quickly as possible

This field is required.

Final Details*

One final step before we email you through your PDF report which includes:

Your score...
Your key areas of improvement
Quick suggestions to improve each key area

Your personalised report will be emailed to you along with relevant tips supporting your score. View our Privacy Policy

This field is required.

Identify the lowest topic number

Do not edit me.

Showing the {N} lowest Key Areas of Improvement

LOWEST(N) ~> LOWEST(2)
HIGHEST(N) ~> HIGHEST(2)
AND Check to is Total number of Highest / Lowest keys wanted to show on Appearance tab

OR: use MIN / MAX and check to is Identify the lowest topic number on Appearance tab

Topic 1 Gap

Do not edit me.

Topic 2 Gap

Do not edit me.

Topic 3 Gap

Do not edit me.

Topic 4 Gap

Do not edit me.

Topic 5 Gap

Do not edit me.

Topic 6 Gap

Do not edit me.

Topic 1 Yes Most Important

Do not edit me

Topic 2 Yes Most Important

Do not edit me.

Topic 3 Yes Most Important

Do not edit me.

Topic 4 Yes Most Important

Do not edit me

Topic 5 Yes Most Important

Do not edit me.

Topic 6 Yes Most Important

Do not edit me.

General Feedback text for Overall score of 0-33%

General Feedback text for Overall score of 34-66%

General Feedback text for Overall score of 67-100%

Topic 1 Key Area of Improvement

Topic 2 Key Area of Improvement

Confidence & MindsetConfidence & Mindset is often overlooked, but it’s the key to a successful business and without working on it you’ll find yourself getting stuck and not pushing yourself or your business to its full potential.Three things you can do now to help boost your confidence<ol><li>Build confident habits<ul><li>To develop and improve your self esteem you need to develop good habits and more importantly break bad ones!</li><li>Regular exercise and a healthy diet can really improve your physical and mental health so try and incorporate both into your day. Take regular breaks and have healthy snacks if you don’t stop for lunch. Being busy is no excuse for self-neglect. Look after yourself.</li></ul></li><li>Review past achievements<ul><li>Your self confidence will improve if you look back at what you have achieved! Keep a book of those lovely reviews, comments, and achievements.</li></ul></li><li>Set confidence boosting goals<ul><li>Setting and achieving goals are a great tool to see how far you have come and are great ways to increase your self-confidence. Once you have achieved a goal, celebrate it! We don’t do this enough, but you should celebrate every win however large or small. It will really boost your confidence so give it a try.</li></ul></li></ol>

Topic 3 Key Area of Improvement

Topic 4 Key Area of Improvement

Topic 5 Key Area of Improvement

Social Media & MarketingMarketing has many levels, which vary with your ideal client. If you haven’t identified your ideal client, I would really urge you to do that. If you don’t know who you are selling to, you will just go round and round in circles, spraying and praying and trying to market to everyone, and that isn’t possible. Before you put lots of effort into marketing, think about where your ideal client will be.<ol><li>Are you showing up yourself? Or are you hiding behind your business?</li><li>Do you know where your ideal clients hang out? No point focussing all of your efforts on Facebook if your clients are more likely to be on Instagram. Or no point spending all your time on social media if your clients are over 70 and don’t use it. Makes sense right?</li><li>It is essential that you show up, introduce yourself, people buy from people, don’t hide away, tell your audience who you are, why you do what you do, why you love what you do</li><li>What makes you different? What can you offer? What is your USP? And make sure that potential clients know how to contact you</li></ol>

Topic 6 Key Area of Improvement

Call to Action 0-33% 2

Topic 1 Detailed Text for 0-33%

Topic 1 Detailed Text for 34-66%

Topic 1 Detailed Text for 67-100%

Topic 2 Detailed Text for 0-33%

Topic 2 Detailed Text for 34-66%

Topic 2 Detailed Text for 67-100%

Topic 3 Detailed Text for 0-33%

Topic 3 Detailed Text for 34-66%

Topic 3 Detailed Text for 67-100%

Topic 4 Detailed Text for 0-33%

Topic 4 Detailed Text for 34-66%

Topic 4 Detailed Text for 67-100%

Topic 5 Detailed Text for 0-33%

Topic 5 Detailed Text for 34-66%

Topic 5 Detailed Text for 67-100%

Topic 6 Detailed Text for 0-33%

Topic 6 Detailed Text for 34-66%

Topic 6 Detailed Text for 67-100%

Topic 1 %